{"title":"POC","description":"\u003cp class=\"MsoNormal\"\u003eFounded in \u003cstrong\u003e2005\u003c\/strong\u003e in \u003cstrong\u003eSweden\u003c\/strong\u003e, the brand \u003cstrong\u003ePOC\u003c\/strong\u003e is the \u003cstrong\u003especialized brand in the manufacture of protective equipment and clothing for snow sports as well as cycling\u003c\/strong\u003e. You can find \u003cstrong\u003ehigh-performance protective helmets\u003c\/strong\u003e or even \u003cstrong\u003emasks and goggles\u003c\/strong\u003e equipped with technologies such as the partnership with the brand \u003cstrong\u003eZEISS\u003c\/strong\u003e, a specialist in sunglasses lenses that will perfectly adapt to changes in brightness for \u003cstrong\u003eunmatched comfort\u003c\/strong\u003e offering excellent color consistency for a \u003cstrong\u003enatural vision\u003c\/strong\u003e but will also be equipped with \u003cstrong\u003epolarized lenses\u003c\/strong\u003e when lighting conditions become more extreme, as well as body protection accessories such as \u003cstrong\u003eback protectors\u003c\/strong\u003e known for their \u003cstrong\u003eoptimal resistance\u003c\/strong\u003e as well as their \u003cstrong\u003elightness\u003c\/strong\u003e.\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003eThe brand's values are only objective and realistic, its goal will be to \"\u003cstrong\u003eProtect lives and reduce the consequences of accidents for athletes and anyone motivated to be one\u003c\/strong\u003e\". \u003cstrong\u003eLeader in terms of protection\u003c\/strong\u003e, the brand will design year after year \u003cstrong\u003equality protections\u003c\/strong\u003e by developing \u003cstrong\u003einnovative\u003c\/strong\u003e and \u003cstrong\u003eingenious\u003c\/strong\u003e products offering undeniable relevance in all proposed activities. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003eSharing is key, and the brand knows it! That is why \u003cstrong\u003ePOC\u003c\/strong\u003e decided to create two scientific forums called \u003cstrong\u003ePOC Lab\u003c\/strong\u003e and \u003cstrong\u003eWATTS Lab\u003c\/strong\u003e. This revolutionary idea brings together in one place the \u003cstrong\u003eresearch specialists\u003c\/strong\u003e, in \u003cstrong\u003emedicine\u003c\/strong\u003e as well as in \u003cstrong\u003esafety\u003c\/strong\u003e, aiming to advise on new research and trends in order to be as close as possible to consumers to achieve \u003cstrong\u003eoptimal service quality\u003c\/strong\u003e. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003eThe POC brand remains above all \u003cstrong\u003einnovative\u003c\/strong\u003e, as it has built a \u003cstrong\u003esolid reputation\u003c\/strong\u003e for its very specific scientific approach unique to the brand, aiming to break conventions in order to \u003cstrong\u003ealways aim higher and stronger\u003c\/strong\u003e in \u003cstrong\u003esports protection innovation\u003c\/strong\u003e. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003eThe best athletes are equipped by the brand. Indeed, the sporting elite from around the world, whether \u003cstrong\u003eworld champions\u003c\/strong\u003e, \u003cstrong\u003eOlympic medalists\u003c\/strong\u003e, or \u003cstrong\u003eamateurs\u003c\/strong\u003e, write the pages of the brand through their numerous successes. The brand has received nothing less than \u003cstrong\u003e60 international awards\u003c\/strong\u003e in terms of \u003cstrong\u003esafety\u003c\/strong\u003e, \u003cstrong\u003einnovation\u003c\/strong\u003e, and \u003cstrong\u003edesign\u003c\/strong\u003e, including the prestigious \"\u003cstrong\u003eBrand of the Year\u003c\/strong\u003e\" award for the cycling industry. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003eFind all the sports protections from the brand POC at the best prices only at HawaiiSurf!\u003c\/strong\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","products":[{"product_id":"poc-obex-spin-fw20-21-p-101031001","title":"Obex Spin Ski Snowboard Helmet","description":"\u003cp\u003eThe \u003cstrong\u003ePoc Obex Spin\u003c\/strong\u003e helmet is an essential helmet in terms of performance and technology! 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